Case Study: Cork Craft & Design Network
Cork Craft & Desgn Network required a series of images of the Makers whose work had been selected to be included in a show in Kinsale.
Normally an organisation like this would present the Makers' work to be photographed for the exhibition catalogue but in this case the curators of the exhibition wanted to focus on the Makers themselves.
We arranged that the majority of the Makers should attend a selection day where they could present their work for final selection and in the process have their portraits taken.
"To each of them Carmel said 'do you want to go over there and get your photograph taken' and it was clear that that was the last thing any of them wanted to do on a Monday morning"
It was important that each person was allowed to settle and that each image allowed the sitter's personality to come through in their expression and their posing. We designed a straightforward, consistent set-up and used the time available to get a range of images from which one key portait was selected for use in the exhibition. Makers were then provided with copies of the images for their own use after the show.
Feedback on the night of the Opening was very positive, both from the Makers themselves and those that know them well. Moreover a number of independent attendees commented that a better understanding of the precedence of the work, including a more personal connection to the Maker increased the value of the work and made them more likely to make an investment in the Artwork.
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